Coupons

Coupons let you offer discounts on your tickets – a percentage off, or a fixed amount off. Buyers enter the coupon code when they buy their tickets and the discount is applied at checkout.

To manage your coupons click Coupons in the Dashboard sidebar. The page lists every coupon you have created, showing its name, the type and amount of discount, how many times it has been used against its usage limit, the events it applies to, its expiry date, and links to Edit or Delete it.

[Screenshot: the Coupons list]

Creating a Coupon #

Click Add New Coupon and fill in the form:

• Coupon Name – the code buyers type in. It is automatically prefixed with your Snappy ID, so if your code is SUMMER10 the actual coupon will be something like 23-SUMMER10 – this keeps it unique from other organisers’ coupons
• Discount Type – how the discount is calculated (see below)
• Coupon Amount – just the number, eg 20 means £20 off or 20% off depending on the type
• Coupon Expiry Date – the last day the coupon can be used. Leave blank for no expiry
• Usage Limit – how many times the coupon can be used in total. Enter 0 (or leave blank) for unlimited use
• Scope – Event applies the coupon to any ticket for the event, Ticket lets you target specific tickets only
• Match – Any means the coupon works if the buyer has any of the targeted tickets in their basket, All means they must have all of them
• Select Event / Select Tickets – what the coupon applies to. Leave the event blank to make the coupon work on ALL your events, including future ones (you will be asked to confirm this when saving)

Click Add Target Event to add more events or ticket selections to the same coupon, and use the bin icon to remove a row.

[Screenshot: the New Coupon form]

Discount Types #

• Percent – a percentage off the order total, eg 20 for 20% off
• Fixed per Ticket – a fixed amount off per ticket in the basket. Note this is per ticket, not per person – if a ticket admits several people the discount is still applied once per ticket
• Fixed per Basket – a fixed amount off the order total, applied once no matter how many tickets are bought

Editing and Deleting #

Click Edit on a coupon in the list to change any of its settings. Click the bin icon and confirm to delete it – deleting only stops future use, it does not affect orders already placed with it.

The Usage / Limit column shows how many times each coupon has been redeemed, handy for seeing which promotions are working.

Good to Know #

• Your coupons only work on your events – buyers cannot use them on another organiser’s tickets
• Coupons are checked when the buyer checks out, so an expired or used-up coupon simply won’t apply
• The discount shows in the Order Discount column on the Event Orders page